Navigating complexity, driving growth
With several CPG companies navigating through supply chain disruptions, rising operational costs, digital innovations, evolving consumer behaviour and increased competition from e-commerce, Acuity Analytics helps them pivot their strategy to overcome these challenges. Our strategic insights support market entry, digital transformation, and consumer intelligence, helping optimise product mix, improve margins and fuel growth.
Industry trends and challenges
Gen-AI powered hyper-personalisation
Generative AI is now being used to deliver hyper-personalised customer experiences and highly tailored product recommendations.
Unified customer experience
Maximising sales involves creating a unified customer experience through seamless omnichannel integration.
Real-time consumer insights
Consumer analytics are delivering real-time visibility into evolving preferences and purchasing behaviours.
Agile supply chains
Tech-enabled supply chains are crucial for achieving cost efficiency and enhancing operational agility.
Sustainable practices
A strong focus on sustainability is driving ethical sourcing, eco-friendly packaging, and other transparent practices.
Unpredictability disrupts planning
Unpredictable consumer demand is making inventory management increasingly difficult for CPG companies.
Evolving regulatory landscape
Evolving regulations around product safety, labelling, and data privacy demand continuous compliance investment and operational agility.
Omnichannel balancing act
Balancing direct-to-consumer (D2C) channels with traditional retail remains a significant challenge for growth and market presence.Industries we serve
Capabilities
Market and competitive intelligence
Corporate finance support
Benchmarking studies
Corporate strategy and development
Company assessment
Consumer behaviour analysis
Customised primary research
Technology and innovation
Data and analytics
Enterprise AI
Digital engineering
Cloud
Digital solutions
Customisable AI agents for corporate workflows
Our agentic AI platform automates complex workflows, delivering deeper insights and consistent, auditable outputs for enhanced operational efficiency without adding headcount.
AI innovation built for financial intelligence
Agent Fleet fuses domain expertise and insights with advanced AI to deliver compliant, auditable automation, ready for deployment in days.
Explore our solutionsWhat defines us
Talent
Talent
Our teams combine deep retail and CPG knowledge with expertise in emerging technologies, delivering actionable insights to drive competitive advantage.
Technology
Technology
We leverage proprietary AI platforms and automation to accelerate decision-making and innovate consumer engagement strategies.
Capability
Capability
Our services range from market research and brand strategy to supply chain optimisation and sustainability support, ensuring measurable impact.
Our experts
Pratap Singh
Managing Director, Global Head of Private Markets, Corporates and Consulting
View profile
Connect with us
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